ABU DHABI, September 24, 2023 (WAM) – Below the patronage of HH Sheikh Theyab bin Mohamed bin Zayed Al Nahyan. Chairman of the Arab Youth Middle, the actions of the second week of the fifth version of the Younger Arab Media Leaders Program proceed, with the participation of 51 younger women and men from 18 Arab international locations.
This system included interactive workshops and sensible lectures discussing quite a lot of subjects and points together with environmental journalism, local weather change and sustainability on the Dubai Youth Centre, the Dubai Press Membership in partnership with Google, the Al-Mashhad TV, the Bloomberg TV, the American College in Dubai, the New Media Academy, Al-Bayan newspaper, Sky Information, CNN and the Emirates Information Company (WAM).
Organized by the Arab Youth Middle, this system is likely one of the largest coaching capabilities specializing in sensible abilities on the degree of the Arab world, in collaboration with media establishments and academies, and targets excellent youth within the newest part of their research. college research or initially of their skilled profession after commencement, with the goal of accelerating their abilities, constructing their capabilities, enriching their experiences and growing their competitiveness within the labor market.
Mohammed Jalal Al Rayssi, Director Normal of the Emirates Information Company (WAM), whereas addressing this system, spoke concerning the instruments and necessities to make sure success and excellence within the media area. He mentioned the difficulty throughout a particular dialogue session on the function of media and youth in Arab cultural work, the place he targeted on the significance of buying data and steady studying, and maintaining and adopting trendy technological instruments and synthetic intelligence on media space. and growing the media abilities of younger executives by means of specialised coaching.
Al Rayssi emphasised that the media area will face a serious problem within the coming part as “AI instruments and applied sciences right now allow the preparation of content material in good methods, with out human intervention, and it has additionally develop into straightforward to detect false insert data into content material that isn’t doable. folks discover, and unfold it broadly to have destructive results, which requires us to undertake and maintain tempo with the expertise in a constructive manner, and deploy it to serve the media and society in the best manner.”
He added that regardless of the prevailing challenges, “the present time is ripe for media excellence, away from the non-public and focused agendas of some worldwide media establishments, noting the certified and skilled media practitioners within the Arab world who can obtain this.” the goals and ambitions of their international locations and contribute to the event of their societies.”
He added: “We’d like well-qualified, specialised media professionals within the Arab world within the coming interval, such because the environmental, expertise, science and others sectors, who’ve the data and skill to ship data and lift consciousness on varied points.”
Al-Rayssi famous the significance of offering significant content material that advantages society and “serves the method of growth and progress within the Arab world, reflecting our true values ​​with which we grew up.”
He confused that it’s “an necessary matter, particularly in a altering world, and that there are few international locations that want to protect these values, and that focus must be paid to it, particularly within the case of media and digital wars over values ​​in numerous international locations.” to land.”
On the finish of the session, Al-Rayssi answered the members’ questions, which targeted on the function of the nationwide media as a instrument for conveying the nation’s achievements and its civilization message. The members additionally requested about preparations for the subsequent session of the World Media Congress.
He affirmed that the nationwide media is eager to satisfy its growth function as absolutely as doable, due to the help and safety of the UAE’s sensible management. “The media conveys a lofty message by introducing the world to the nation’s growth achievements and its imaginative and prescient of the long run.”
A session titled “The Position of Content material in Growing the Software” was held on the Inventive Youth Middle in Dubai. Throughout the session, Saud Al Darbi, Head of the Information and Publishing Middle at Dubai Media Integrated, and Editor-in-Chief of Al Bayan newspaper, spoke concerning the want for media establishments to maintain tempo with developments in synthetic intelligence. He emphasised the significance of elevating the content material and selling the professionalism of the media message.
Hanada Taha Thomure, director of Zayed College, Zai Arabic Language Analysis Middle, spoke concerning the significance of the Arabic language within the media. She cited examples of media packages whose content material is in Arabic and the impression they’ve had on the viewers. She appealed to younger folks concerning the significance of talking Arabic and preserving it to safeguard heritage and identification.
Al-Mashhad organized a lecture entitled “Youth and Media: Expertise and Alternatives”. Throughout the lecture, Information Division Head Jaafar Al-Zaabi spoke about “cell journalism” and the important thing abilities a journalist ought to need to sustain with technological developments and competitors on social media.
Sky Information Arabia Academy organized various lectures geared toward growing members’ abilities in “journalism and journalistic writing”, “tv media”, “photojournalism and video” and “media manufacturing”. Abdulla Jadallah, Information Director at Sky Information Arabia, introduced a session wherein he make clear the size of growth within the area of media and the fashionable applied sciences used. He defined that “the acceleration and growth of media content material in recent times is principally as a consequence of technological growth.” He additionally exchanged with the youth viewers to debate patterns of manufacturing influential content material and trendy media.
Michele Haddad, a presenter and host, spoke concerning the abilities of writing, getting ready and presenting information bulletins and stories, in addition to the psychological abilities required for a information presenter. Bassem Kamel, director of Sky Information Arabia radio, additionally gave a chat on ‘podcasting’.
Google hosted an Environmental Instruments for Journalists workshop that mentioned the newest expertise instruments the corporate gives to assist journalists do their work.
The American College in Dubai gave a lecture on the function of the media in attaining a sustainable society. Nezar Ajaj Andary. Affiliate Professor of Digital Manufacturing and Storytelling spoke concerning the challenges in attaining sustainability and environmental points, particularly with the upcoming COP28. Sophie Boutros, Government Director, Mohammed Bin Rashid College of Communication. Mohammed Bin Rashid College for Communication additionally mentioned in a workshop an important issues {that a} content material creator ought to contemplate, in addition to enhancing values ​​and credibility along with growing Arab cinema.
